Taking Qingdao as an Example of Development and Design of Regional Tourism Souvenirs

By inherited tradition of Qingdao local culture, modern culture and tourism culture studied, summarized their traditions, characteristics and forms of modern tourism culture, combined with the local traditional culture, modern cultural integration of cultural resources for tourism and cultural souvenirs were analyzed and summarized, Qingdao souvenirs combining traditional culture and modern culture improved integrated design. Under the "hospitality Shandong" tourism brand environment, tourism souvenir design ideas refining, integration of traditional design elements and modern design elements, Tour design elements, design and development with a strong flavor of Qingdao tourist souvenirs.