TIJDSCONCEPTEN EN TIJDSBELEVING, EEN PROBLEEM UIT DE INTERCULTUREL E COMMUNICATIE. CASE-STUDY: RWANDA

The confrontation between people from different cultures causes a lot of problems, most of all communication problems. They are too often considered as only langu­ age-problems, but the so-called "cultural-shock" is a lot more comprehensive. Reducing any cultural problem to language troubles, means ignoring the non-verbal and other cultural principles that make cultures so rich and different. The experience of time and the concepts of time are such principles, rooted in culture and traditions. For the members of the culture in question, these time-principles have become so natural that they remain unexperienced or even unconscious, but they might surprise, even irritate, the members of other cultures. The scientific discipline called "chronemics" examines how humans perceive, structure and use time as communication. Every culture has its own conception of time and its own customs for the use of time. In this sense the Western culture is totally different from the Central African culture in Rwanda. This often causes intercultural conflicts when Europeans working in Rwanda are confronted with the different attitudes towards time of the Rwandese people and vice versa.