Quality of Life in the Padded Sell: Common Criticisms of Advertising's Cultural Character and International Public Policies

Abstract We should be enlisting the support of cultural critics and historians, as well as psychiatrists, to study the influence of advertising on the fantasy life of the public, on its conscious aspirations and unconscious motives. We should be probing the symbolism evoked by the models and scenes depicted in advertising to see what impact they have had on the national character. [Bogart 1969, p. 10]