The Role of Designers in the Development and Communication of New Technology

People who experience a loss of physical abilities due to an ageing body are still capable of using, learning, and interacting with information and communications technology (ICT) and being part of the digitalization of society. The following chapter will enlighten the role of design for facilitating the support of and interest in using various kinds of technology. Design and communication are in many ways effected by stereotypical attitudes towards an older target group. In addition, the attitudes often lack conscious awareness among designers of ICT. However, they affect the user´s experience of the technology and the self-image in relation to technology usage. It might not be age that hinders people from taking part in and using new technology. How technology is designed, communicated, and marketed play an important role too. Therefore, we recommend more awareness and responsibility among designers.