Old Web
English
Sign In
Acemap
>
Paper
>
Cognitively Uncontrolled Spillover Effects of Brand-Name Prizes in Advertisements
Cognitively Uncontrolled Spillover Effects of Brand-Name Prizes in Advertisements
2006
Heribert Gierl
Julia Koncz
Keywords:
Advertising
Spillover effect
Business
brand names
Correction
Source
Cite
Save
Machine Reading By IdeaReader
0
References
0
Citations
NaN
KQI
[]