Integration As the Rationale, Diversification As the Orientation: Research on the Driving Force of the Integrated Development of Sports Tourism and Industrial Construction

The deep integration and integrated development of sports tourism is the core manifestation of broadening the mass consumption space, increasing mass consumption options, and promoting industrial transformation and upgrading. It is also the key choice for integrating high-quality resources and creating a composite industrial form. Under the promotion of Healthy China, sports tourism with multiple functions such as fitness and self-cultivation and health preservation needs to use industrial integration as the mechanism and diversified development as the direction to create a new pattern of in-depth integration of “sports + tourism”, and continue to explore broader Development extension. The article takes sports tourism as the research object, discusses its integrated development dynamics and practical difficulties, and puts forward industrial construction suggestions.