Analysis of Strategy in the Development of Siti Fadilah Supari Main Clinic of PKU Muhammadiyah Palu

The main clinic is one of the health service institutes that gives merit of health services like basic medical and specialized service to all public members such as one daycare and home care. This research aims at finding out the strategy system of development of Siti Fadilah Supari main clinic of PKU Muhammadiyah Palu. This research is a descriptive one that used a qualitative approach. The number of informants, and in this research is 3 people consisting of one key informant, one common informant, and one additional informant of the main clinic of  Siti Fadilah Supari of PKU Muhammadiyah Palu. Research findings show that the strategy used to develop, based on human resource, facility and infrastructure, organization structure, fund resource, marketing, and environment has been good enough, however, there are some points in their implementations in the field that have not been maximally carried out at the main clinic of  Siti Fadilah Supari of  PKU Muhammadiyah Palu. In this research, it is concluded that the main clinic of Siti Fadilah Supari of PKU Muhammadiyah Palu seen from using SWOT Analysis was very good in the strategy of clinic development, but in the technique of implementation at the field has not been maximal, therefore it is necessary to prepare more massive strategy in all aspects so that quality of clinic can be increased and can develop more advanced.