Rebound effect in Chinese household energy efficiency and solution for mitigating it

The current efforts and technologies on energy efficiency seem unable to hold back the increasing momentum of the household energy consumption per unit of China, which has been on the increase since 2000. Usually, this phenomenon is simply attributed to the demand for more comfortable household lifestyle due to the current rapid economic development of China. However, the latent cause—rebound effect has long been ignored in the household energy efficiency of China, while it has been analyzed deeply and recognized widely all over the world. This article studies the rebound effect in the household energy efficiency of China and its related negative influence on the energy demand. A high rebound effect of at least 30% in the household energy efficiency of China is presumed by reference to the rebound effects of other countries. Finally, five feasible ways are summarized to mitigate the rebound effect and their values are analyzed respectively: (1) develop renewable energy resources, (2) increase energy prices, (3) improve energy efficiency, (4) build rational energy prices system, and (5) improve consumer behavior.