A Study on the Behavior of Using Intelligent Television Among the Elderly in New Urban Areas

Objective: This paper centers on the behavior of using intelligent television among the elderly in new urban areas. The purposes of this study are: 1, finding if there is potential tendency of them to use intelligent television. 2, if there are significant differences in the aspect of physiological and psychological characteristics among the elderly who live in new urban areas, in small cities and in big cities. 3, finding out existing problems and their real needs and their wishes when using intelligent televisions. 4, providing meaningful references and theoretical foundations for entrepreneurs, markets and relevant departments in this field.