Management projects : design, research, and presentation

Part 1 The nature and purpose of projects: what is a project why projects sometimes fail choosing a subject. Part 2 Research methodology: scientific method a multi-method approach the search for reliable knowledge new methods in management research. Part 3 Classic examples of management research: in search of excellence industry analysis and generic strategies culture's consequences. Part 4 Reporting the research: managing the data the written report the oral presentation.