Relationship between tourists’ local foodexperiencescape, satisfaction and behaviouralintention
2020
Local food plays a significant role in the overall experience of tourists. It is
a unique and valuable source of differentiation which is used to enhance
tourist’s experience. The study aims to examine the role of local food
experience and its impact on tourist’s memorable experience, satisfaction
and behavioural intention in New Delhi, the capital of India. Through the
survey response from 346 tourists, we found that local food experiencescape
has a significant positive impact on memorable tourism experience.
The result of the study also implies that destinations local food experience
has a vital role in providing a memorable tourism experience which in turn
makes the tourist more satisfied and intent to revisit.
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