Nonprofit Board Members’ Reasons to Join and Continue Serving on a Volunteer Board of Directors

ABSTRACTBy expanding understanding of individuals’ reasons to serve on nonprofit boards, practitioners will be able to improve recruitment and retention of quality board members. This study explores board members’ reasons for joining and continuing to serve on a volunteer nonprofit board of directors. A survey of nonprofit board members shows similarities in reasons for initially serving and continuing to serve on a board, but analysis of group means reveals significant differences on 20 of 27 dimensions examined. Organizational-level reasons are reported as more important as a result of board service, whereas individual- and community-level items decline in importance after board service. Latent factors that appear to be important for both joining and continuing to serve on a nonprofit board include organizational commitment, personal growth, recognition, and socialness.