Research on Investment Strategy of Building Industrialization from the Perspective of Policy Driven

The development of building industrialization conforms to the new trend of high efficiency, energy saving and environmental protection. The related government departments have formulated corresponding policies to promote the development of building industrialization. However, numerous building industrialization policies lack uniform standards. As a result, the policy incentive effect of building industrialization is not clear enough, which further affects the investment intention of investors in prefabricated buildings. Therefore, the paper selects 34 recently building industrialization policy documents issued by the country, provinces and cities as a sample, and using the content analysis method to perform quantitative analysis in four-level coding manner. Based on the break-even point theory, the investment strategy is analyzed from quantitative and qualitative policies aspects. Further, nine important policy directions to promote the development of China’s building industrialization will be determined, and a policy subsidy model will be constructed. Finally, combining with a practical project to analyze, the feasibility of the investment model is demonstrated, which is conducive to making scientific decisions.