Car club membership - a product extension of interval ownership

The growth of the shared ownership industry, also known as the timeshare industry, has been noted to be one of the few tourist sectors which has experienced continual growth since its inception. The product lifecycle of the shared ownership industry has, however, not been without challenges due to worldwide economic woes, taxation issues, and changing consumer needs, wants, and expectations. The present study set in the island country of Aruba assessed owner interest in car club membership, an extension of the timeshare/shared ownership product.