COULD SUSTAINABLE ENERGY TECHNOLOGY HELP OVERCOMING CRISIS? CASE STUDY: INSTALLATION OF A COGENERATION UNIT WITHIN A CHEMICAL COMPANY

Despite the fact that crisis affected Romania later than other EU Member States, local exporting companies on the unique market faced their turnover decrease even before the recession affected the country. To limit the damages, several investors decided to cut costs by redirecting their actions towards using sustainable energy technologies. This paper presents the relevant case of an important local chemical company, whose executive management decided to implement a sustainable energy-based technological investment with the unique purpose of modernising energy use.