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EXPLORING THE ABILITY-WILLINGNESS PARADOX THROUGH HORIZONTAL STRATEGIC ALLIANCES: EVIDENCE FROM AN ITALIAN CONSORTIUM IN THE ELEVATORS INDUSTRY
EXPLORING THE ABILITY-WILLINGNESS PARADOX THROUGH HORIZONTAL STRATEGIC ALLIANCES: EVIDENCE FROM AN ITALIAN CONSORTIUM IN THE ELEVATORS INDUSTRY
2021
Casprini Elena
Marelli Alessandro
Mario Rapaccini
Keywords:
Elevator
Business
Marketing
Correction
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