33 – Color Language

The language of color is as specific as any other language but frequently can transcend barriers between people who speak different languages. Also the words that an engineer might use to describe color are usually quite rational or technical and are related to color measurement or optical properties of colors whereas the words that designers might use are much more sensorial or emotional and relate to how a color feels or appears or how it relates to its surroundings. As an example, an engineer might use words like chroma, saturation, hue, opacity, etc., whereas designers might use words like warm, clean, invigorating, smooth, etc.