Entrepreneurial Behaviour of Vegetable Growers in Karnataka

This study has attempted to investigate entrepreneurial behaviour of vegetable growers and the factors contributing towards entrepreneurial behavior and its association with their personal and socio-economic traits. The important findings of the study were: majority (41 percent) of farmers had medium entrepreneurial behaviour followed by low (39 percent) and high level (19 percent) of Entrepreneurial behavior. A positive and significant relationship was observed between entrepreneurial behaviour of farmers and their personal, socio-economic and psychological characteristics such as education, land holding, social participation, mass media participation, extension participation, level of aspiration and adoption. It was found that the most important components of entrepreneurial behaviour were information seeking behaviour, innovativeness, farm decision making, and assistance of management service and achievement motivation.