Procesy przedsiębiorczości i innowacyjności jako podstawa odnowy organizacyjnej

Turbulent and complex environment forces organizations to change the formula in which they run their business. In order to survive and stay on the competitive edge, organizations, by seeking, identifying, taking up and exploiting opportunities either adapt to new conditions, or proactively anticipate and pioneer new solutions, consequently changing strategies or business models. This paper presents the concepts of innovativeness and entrepreneurship, which – through direct relations with opportunity exploitation – act as antecedents of strategic and organizational renewal. Special attention has been drawn at including entrepreneurship and innovativeness processes into organizational strategy, aiming at successful renewal. Different approaches towards identifying and exploiting opportunities, as well as various methods of new business planning became an inspiration for presenting the entrepreneurial renewal matrix. Theoretical aspects were described, as well as results of empirical research concerning entrepreneurial renewal were presented.