Multi-Dimensional Financial Analysis of Islamic and Conventional Banks of Pakistan: A Comparative Study of Meezan and NIB Bank

This study describes, compares and explains the financial outlay of Meezan and NIB bank with respect to Corporate Social Responsibility, Marketing and Human Resources for a period of ten years viz. 2003-2012. The study found Meezan bank overgenerous in respect of its Corporate Social Responsibilities. NIB bank spent more towards the remuneration of its employees, whereas Meezan bank had an increasing tendency in the size of its workforce with no significant lay-offs during the whole decade. Yet, NIB bank maintained a higher average number of employees. With regards to marketing activities Meezan bank reported more branches and deposits in contrast to NIB. Likewise, Meezan bank allocated more budgets to its marketing activities as compared to NIB.