Comunicação organizacional: oportunidades para uma abordagem de pesquisa interdisciplinar entre a Administração e a área de Estudos da Linguagem

2009 
One of the challenges for organizational studies is that of trying to create their own language from knowledge generated in other sciences, often resulting in an oversimplified translation of concepts. In the case of organizational communication, this challenge is even more complex, as communication is traditionally viewed by hmaavnea gbeemene ndt ivtheersoirfiieesd .i nT hai sm tohreeo irnestticruaml eensstaaly paenrsaplyescetisv et,h ew hpiloes saipbpilirtoieasch oefs ainp portohxeirm aarteinags Management and Language Studies areas in order to develop research on organizational communication and help organizations solve their practical managerial problems. The source of inspiration are the experiences of an interdisciplinary research group that seeks an interdisciplinary approach based on the joint production of knowledge by researchers of obfo tcho nacreepatss, arantdh emr etthhaond so.n T thhee rcerfolescstiinogn so fp rdeissecinptleinda rsyh obwo utnhdaat roiens oanned hthane dm, eitr eis imnopto artlwataioyns easy to negotiate the investigative logics and tools used in the process; on the other hand, this exercise may facilitate the production of new knowledge in both areas, with practical relevance for the organizational context.
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