Analysis of Beijing-Guangzhou High-Speed Railway Competitiveness Based on Generalized Travel Cost Model

After the completion of the Beijing-Guangzhou high-speed railway, this paper studies the market sharing rate of the normal-speed railway, high-speed railway and civil aviation aircraft in the Beijing-Guangzhou line, and the broad travel cost of passengers. Ticket price, speediness, safety, comfort, convenience and punctuality are selected as evaluation indexes. Combined with the improved Logit model, a multiple discrete choice model of passenger travel is established. Then this paper investigates the travel intention of passengers and the actual data needed for model indicators. At last, the share rate of various modes of transportation in the Beijing-Guangzhou under the circumstances of different distances and different time values is predicted, as well as the impact of air fares on the competitiveness of high-speed rail products.