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Helene Raynal
Helene Raynal
Store brand
Socioeconomic status
Marketing
Willingness to pay
Mixed logit
2
Papers
12
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Sémantique et métadonnées de l'infrastructure AnaEE-france
2017
Christian Pichot
Eric Aïvayan
Nicolas Beudez
Cécile Callou
André Chanzy
P. Clastre
Mohamed El-Hamadry
Lucile Greiveldinger
François Lafolie
Arnaud Leturgie
Aurélien Maire
Chloé Martin
Damien Maurice
Nicolas Moitrier
Ghislaine Monet
Helene Raynal
Antoine Schellenberger
Rachid Yahiaoui
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Consumers' Decision between Private Labels and National Brands in a Retailer's Store: A Mixed Multinomial Logit Application
2007
Fabian Bergès-Sennou
Daniel Hassan
Sylvette Monier-Dilhan
Helene Raynal
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Citations (12)
1