Reductions in Parent Interest in Receiving Antibiotics Following a 90-Second Video Intervention in Outpatient Pediatric Clinics.

2020 
Objectives To assess the impact of a 90-second animated video on parents' interest in receiving an antibiotic for their child. Study design This pre-post test study enrolled English and Spanish speaking parents (n=1051) of children ages 1-5 years presenting with acute respiratory tract infection symptoms. Before meeting with their provider, parents rated their interest in receiving an antibiotic for their child, answered six true/false antibiotic knowledge questions, viewed the video, and then rated their antibiotic interest again. Parents rated their interest in receiving an antibiotic using a visual analogue scale ranging from 0-100, with 0 being "I definitely do not want an antibiotic," 50 "Neutral," and 100 "I absolutely want an antibiotic." Results Parents were 84% female, mean age 32 (SD=6.0), 26.0% had a high school education or less, 15% Black, and 19% Hispanic. After watching the video, parents' average antibiotic interest ratings dropped 10 points (M=57.0, SD=20 to M=47.5, SD=21; P 60), even larger reductions were observed (M=83.0, SD=12 to M=63.4, SD=22; p Conclusions A 90-second video can reduce parents' interest in receiving antibiotics, especially among those with higher baseline interest. This scalable intervention could be used in a variety of settings to reduce parents' interest in receiving antibiotics.
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